Hailey Bieber Wears See-Through Lace in New Calzedonia Campaign
The model showcases a floral lace top and matching tights in her latest collaboration with the Italian brand.
Hailey Bieber is featured in a new campaign for Calzedonia, modeling a black floral lace top and coordinating tights. The collection highlights the versatility of lace, suggesting it can be worn as a base layer or as a standalone piece.
Bieber, who was announced as the global digital brand ambassador for Calzedonia in May, appears in the new advertisements lounging in bed. The campaign showcases the floral lace top and tights, which are described as pieces that can elevate an outfit for various occasions. The Italian-made tights also feature a decorative back seam.
The lace pieces are available in several colors, including red and chocolate. Calzedonia is currently offering a promotion of buy two pairs of tights and get one free.
Bieber's natural makeup and "toasted almond" bronde bob hairstyle are featured in the campaign. This collaboration follows her previous work with Calzedonia, including a summer swimwear shoot in May. She joins other models like Heidi Klum who have previously appeared in Calzedonia advertisements. The brand's sister company, Intimissimi, also recently featured Kendall Jenner.