Alexa Chung and Reformation Launch Velvet-Heavy Fall Collection
The 30-piece capsule features timeless knits, outerwear, and velvet pieces signaling the fabric's return as a key seasonal trend.
Alexa Chung's latest collaboration with Reformation, a 30-piece capsule collection, emphasizes velvet as the season's essential trend. The collection includes a range of items such as knitwear, outerwear, leather, and lace accents, all reflecting Chung's signature style that blends British prep with vintage aesthetics.
Velvet features prominently throughout the collection, appearing in jewel-toned gowns, evening jackets, small purses, and versatile scarves. The plush fabric is highlighted as ideal for cooler weather, suitable for wear beyond the holiday season.
Key pieces from the collection include the Pepo Jacket, described as a popular item with a collared, cropped fit. The Legacy Gown, a sleeveless maxi dress, is presented as a striking option, with the suggestion to pair it with the matching Red Carpet Scarf for added impact.
The collection also features accessories like the Red Carpet Scarf, a ruched wrap with multiple styling possibilities, and the Velvet Magic Bag, a velvet purse designed to hold essentials and elevate outfits. For bottoms, the Carolyn Skirt, a column silhouette, is available in black and a floral print, designed to pair with other items from the collection or simpler pieces like a white t-shirt.
Another notable item is the Valentine Coat, a classic style suggested for evening wear. The collaboration offers a comprehensive approach to fall fashion, with velvet as a central theme.
The Reformation x Alexa Chung collection is available for purchase, with select items also found at Nordstrom. The collaboration aims to provide timeless pieces with a focus on luxurious textures like velvet for the fall season.