Teenage Tycoons: Children of Celebrities Launch Beauty Brands, Sparking Market Concerns
From Harper Beckham to Tyson Fury's daughter, a new generation of young entrepreneurs is entering the lucrative beauty market, raising questions about marketing to minors.
Business & Markets • 2 months ago
The lucrative beauty industry is witnessing the rise of a new wave of young entrepreneurs, many with famous parents, launching their own skincare and makeup lines. Among them is 15-year-old Harper Beckham, daughter of Victoria and David Beckham, who is set to launch her own skincare brand named Harlo By Harper, reportedly focusing on face washes and serums for next year. She presented a business plan for the venture to her mother, who herself has a successful beauty empire.
Beckham is entering a competitive landscape populated by other young
Sources
- www.dailymail.com - Rise of the teen beauty titans: Harper Beckham's skincare range will be up against young beauty moguls who have turned lip gloss into a personal fortune - and her newest rival is 8-year-old Valencia Fury
- www.dailymail.com - Rise of the teen beauty titans: Harper Beckham's skincare range will be up against young beauty moguls who have turned lip gloss into a personal fortune - and her newest rival is 8-year-old Valencia Fury