Taco Bell Tests Creme Brulee Crunchwrap Slider
The fast-food chain is experimenting with a French-inspired dessert in a bid to attract new customers.
Taco Bell is testing a new dessert, the Creme Brulee Crunchwrap Slider, at select locations in Grand Rapids, Michigan. The offering marks an effort by the Mexican-inspired fast-food chain to generate excitement and draw in customers with limited-time menu items.
The dessert adapts one of France's classic desserts into a portable format. Instead of traditional savory fillings, the Creme Brulee Crunchwrap Slider features a creamy vanilla center encased in a cinnamon sugar mini tostada. This combination is then folded into Taco Bell's signature hexagonal Crunchwrap shape within a warm flour tortilla. The final product is topped with a crackly caramelized cinnamon-sugar layer, designed to mimic the hardened sugar crust of traditional creme brulee.
Each slider contains 170 calories, 5 grams of fat, 27 grams of carbohydrates, 10 grams of sugar, and 3 grams of protein. This initiative follows Taco Bell's announcement of more than 20 new products earlier in the year during its Live Mas Live event.
While the Crunchwrap Supreme is a well-established savory menu item, this is the first time Taco Bell has created a dessert version of the handheld favorite. Creme brulee, meaning "burnt cream," is a French dessert typically consisting of rich vanilla custard topped with a thin layer of caramelized sugar.
Food writer and content creator Bailey Fink, who sampled an early version of the dessert at Taco Bell's Live Más event, described it positively. "That is insane," Fink stated after tasting it, noting the custardy vanilla interior and sugar tortilla. "This is all I ever need in dessert from Taco Bell."
Online reactions to the new item have been mixed. Some social media users expressed enthusiasm, with one stating they "can't wait" for a potential nationwide rollout and another joking about camping out for the dessert. However, others questioned the concept, with one Reddit user calling it "Crime Brulee" and another doubting the feasibility of fast-food line cooks using a torch for caramelization. Some consumers also commented that the product appeared unappetizing.
Hunter Reis, writing for Tasting Table after trying the dessert at the Live Más showcase, called it his favorite sweet offering from the event, describing the caramel's sweetness as complementing the soft, cinnamon-topped tortilla wrapper for a "wholly pleasant snack."
Taco Bell is expected to evaluate customer feedback and sales performance from the regional test to determine if the Creme Brulee Crunchwrap Slider will be released nationwide. This experimental dessert is part of a larger strategy, with other potential sweet offerings for 2026 including a Milk Bar Birthday Cake Empanada and Strawberry & Cream Mexican Pizza Bites.