Ikea Launches Second-Hand Marketplace for Furniture
The new platform aims to offer customers affordable options and compete with online resale sites.
Ikea has introduced a dedicated second-hand marketplace for its furniture and homeware, offering items at prices potentially 60% lower than new products. The Swedish retailer stated the platform is designed to increase access to affordable goods and directly challenge competitors like eBay and Vinted.
Sellers can list eligible items by scanning them, with the platform automatically generating pricing recommendations, product details, assembly instructions, and care information. Professional product photography will also be provided. Buyers have the option to order new spare parts, such as wall-securing brackets, for free.
The pricing for pre-owned items is determined by a percentage of the original cost, adjusted for condition, though sellers can also set their own prices. Proceeds can be received as cash or as an Ikea gift card, which includes a 15% bonus.
Initially, the platform's Buyers Protection Fee is waived, though Ikea has indicated transparency regarding future charges. Members of Ikea's loyalty program, Ikea Family, are eligible to list home furnishing items, excluding mattresses, appliances, and food.
This marketplace expands upon Ikea's 2021 Buy Back scheme, which allowed customers to sell certain products back to the company for store credit. Ikea plans to integrate the Buy Back service into the new platform in Spain and Portugal starting in late December.
Greg Lucas, sustainability manager at Ikea UK and Ireland, commented on the evolving consumer behavior, noting a growing trend toward considering pre-owned furniture. "The way people furnish their homes has changed," Lucas said. "Whether they are moving, redecorating or looking for a particular piece, more customers are considering pre-owned furniture alongside new and are actively searching for items that can help create a home that feels personal to them."
He added, "Ikea products are designed to be used, maintained and enjoyed over time, and the second-hand marketplace, as well as our in-store buyback service, gives people a straightforward way to pass on items as their needs change, with the practical information they need to buy and sell with confidence."
The move by Ikea comes as platforms like Vinted have broadened their scope beyond fashion to include electronics and homeware. Other retailers, including John Lewis and Currys, also offer pre-owned and refurbished products through their own platforms.